Hong Kong Fashion Week, Date Extended - AEPC’s Participation in Hong Kong Fashion Week Fall/Winter 2018, 16-19 January, 2017

Mon, 2016-11-07

16-19 January, 2017

Dear Members,

AEPC is participating with 25 booths in the Hong Kong Fashion Week scheduled to be held from 16th - 19th January, 2017, at Hong Kong Convention & Exhibition Center, Hong Kong.


Perfect Hub for Fashion Sourcing
Hong Kong is Asia's fashion hub - it is a well-established production and sourcing centre It is also home to a growing community of design talent. Hong Kong Fashion Week Fair is Biggest in Asia and second largest garment/fashion exhibition in the world & plays a key role in the city's fashion industry, enabling suppliers from around the world to promote their products and image to a global audience, as well as seek new business relationships and garner valuable industry intelligence.

Hong Kong — Fashion Capital of Asia
HKTDC Hong Kong Fashion Week for Fall/Winter is an unrivalled garment sourcing platform and style leader of Asia. It is the largest fair of its kind in Asia and has continued to bring the ultimate in style and value to trade visitors from all over the world.

Targeting Top Buyers
Hong Kong Fashion Week in last Fall/Winter 2016 drew in 1519 exhibitors from 19 countries and regions and 17796 Buyers visited from 93 countries and regions around the world. Over 90 buying missions from 43 countries and regions were organized, bringing over 5000 buyers, including representatives from fashion brands, major chain stores, and distributors from ASEAN and other emerging markets, such as Twenty3 from Malaysia, Zalora from Singapore, FashionSouq from the UAE and Dapper from Thailand

VENUE: Hong Kong Convention & Exhibition Center, Wan Chai, Hong Kong

DATE: 16th – 19th January, 2017 (Monday, Tuesday, Wednesday and Thursday)

AEPC has decided to take 25 Booths to make “INDIA PAVILION” in order to cater to the growing demands of the buying communities in Hong Kong and other countries regions.

This is a right opportunity for you to participate in large apparel global market. The booth package and other details are as follows:

ParticularsParticipation charges (Rs.)
Actual Cost per booth of (9 sqmt.)Rs. 2,35,000/-
Early Bird Discount (If payment is made on or before 30th November 2016)(Rs.10,000/-) Rs. 2,25,000/-
After Early Bird Discount (If payment received After 30th November 2016)Rs. 2,35,000/-


Participation charges for additional booth in the same name will be Rs. 2,70,000/- (without MAI Grant)
Note: Companies applying for more than one booth in their sister concern’s name will be allotted location anywhere in the Floor Plan as per allotment declared in draw of lots in the name of each Company.
Any request for allotment of booth adjacent to each other will not be accepted and booths will be allotted as per allotment declared in the draw of lots for each company.

Eligibility for financial assistance under Market Access Initiative (MAI) scheme:
As per Notification no. 11/33/2015-E&MDA dated 22.01.2016 of Ministry of Commerce & Industry Department of Commerce (E&MDA) Division reg. eligibility for availing MAI grant with following conditions:

“a maximum of three participations in a particular trade fair/ exhibition would only be eligible for MAI assistance, i.e. members who have availed assistance three times ( including past cases) for a particular fair / exhibition thereafter have to participate in that fair on their own. Further MAI funding support shall only be provided to a member for a maximum of two MAI events in a year.”If the Council does not receive the MAI grant from Ministry of Commerce, GOI , in that case, the exhibitors will have to pay full participation charges of Rs.2,70,000/- without MAI assistance.

(Kindly note: Cheques are not acceptable).Payment can be made by bank draft / pay order only in favour of Apparel Export Promotion Council, payable at Gurgaon or New Delhi.

Alternatively payment can be made through RTGS/NEFT to the following AEPC account:


Since, this project is under Marketing Access Initiative Scheme (MAI), exhibitor will not be eligible to claim Marketing Development Assistance (MDA).

The Council is once again organizing a “Catalogue Display” during the show for small and medium enterprises who are incapable to participate in the fair due to financial constraints or any other reasons , they may present their catalogue , displaying their product file, photographs, company profile or any other information’s which are important for buyers. Per company catalogue charges would be Rs. 4000/- which can be deposited by way of DD/PO/ RTGS only favouring ”Apparel Export Promotion Council”. The catalogues shall be well placed in a separate booth for visitors during the show. The dead line for submitting the catalogue shall be 31.10.2016. Each party is restricted to send one copy of their catalogue. The same can be sent along with covering letter addressed to Mrs. Sneh Lata Sharma, Jt. Director (F&E), AEPC, Apparel House, Sector-44, Institutional Area, Gurgaon-122003.


Items provided in 9 sq.mtrs Garment booth / 9 sq. mtrs Accessory booth

  1. Carpet Flooring
  2. Fixing of 1 no. of fascia (3mW x 0.34mH) with 1 set of sticker cut out company name and booth no.
  3. 150 Nos. of hangers either all Top / Bottom Garment hangers or (100 nos. normal Top Garment hangers and 50 Nos. of Clip hangers as per the requirement of the exhibitors)
  4. Garment hanging rail (18 RM) for Garment booth or 18 wooden shelves for accessories booths. Exhibitors can have mix of rails & wooden shelves also.
  5. 1 No. of full body mannequin with European feature
  6. 1 No. System table (0.7mW x 0.7mD x 0.75mH)
  7. 1 No. of modular system built-in lockable cabinet (1mW x 0.5mD x 0.75mH)
  8. 3 No. black leather chairs
  9. 1 no. waste paper basket
  10. 6 Nos. of spot lights
  11. 1 no. of 500 W max. square pin socket


  1. The name of the participants, who have paid the full participation charges on or before the draw of lot date shall be considered for allotment of booths
  2. No change in the booths, once allotted would be entertained under any circumstances.
  3. The decision of Chairman, AEPC would be final, in case of any confusion/dispute.

The participations on First-cum-first basis. In case, applications are received beyond 25 nos. a waitlist will be maintained, and their participation would be considered on FCFS basis, if any vacancy arises.



Withdrawal will be subject to following:

1.45% of the participation charges will be forfeited if the exporter withdraws after confirmation of participation by the Council and other exporters on wait list confirms their participation. There will be forfeiture of 65% of participation fee if no other exporter is on the wait list.

2.100% forfeiture in case of no show of the fair.

3.The application would be considered on First-cum-First Served (FCFS) basis.


The blank application form is attached herewith for your reference. The application may also be downloaded from our website www.aepcindia.in.

For further details, please contact:

1.Mrs. Sneh Lata Sharma, Joint Director (Fairs & Exhibition)

Apparel Export Promotion Council

Apparel House, Institutional Area, Sector – 44, Gurgaon – 122003, Haryana (India) Tel : +91 124 2708150, Mobile : +91 9899993817, Fax : +91 124 2708004

Email : slsharma@aepcindia.com

2.Mr. Indrajit Banerjee (Fairs & Exhibition)

Apparel Export Promotion Council

Apparel House, Institutional Area, Sector – 44, Gurgaon – 122003, Haryana (India) Tel : +91 124 2708100, Fax : +91 124 2708004, Email : ibanerjee@aepcindia.com

Post show obligation of the participant

The exporters shall submit response from duly filled in to AEPC representatives on 19thJanuary, 2017 after the conclusion of the show.

You are requested to kindly send duly filled application form with participation fee by way of Demand Draft/Pay Order in favour of “APPAREL EXPORT PROMOTION COUNCIL” GURGAON. Similarly, exporters located at Mumbai, Ludhiana, Jaipur, Tirupur, Chennai and Bangalore can deposit the DD/Pay order at Local AEPC offices. All others may send the Demand Draft/Pay Orders to Gurgaon office. Please note that cheques are not acceptable.

Thanking you,


Yours faithfully,

Mobile No. 9899167235

Disclaimer: AEPC will not be responsible for the turnout of buyers/buying agents for any BSM/fair/show, etc. The Council will have no liability whatsoever for any kind of refund or payment in this regard. The Council shall not be responsible for booking of hotels, clearance of samples at the customs, for getting VISA & on certain complementary services provided by AEPC and organizational inability of fair organizers & other service providers

Enclosures: Application Form (Refer PDF)