For Magic Fair-August 2016 Edition Few Booths are left. Contact Mr. K S Bisht - Ph.-01242708156

Thu, 2016-05-12
SUB:AEPC’s participation in “SOURCING at MAGIC” Las Vegas, U.S.A.(14‐17August,2016)

Revised Circular with MDA Grant details on page number 2


AEPC is participating in Magic Fair, LasVegas tobeheld from 14‐17 August,2016, which will take placeinLasVegasConventionCentre,LasVegas,Nevada,USA.

2. About Magic

SOURCING at MAGIC is North America’s largest, most comprehensive sourcing event, reflecting the fashion supply chain at its most complete. Offering unmatched access to over 41 countries representing the world’s most important markets, SOURCING at MAGIC showcases more than 1500+ exhibitors including apparel, accessories and footwear resources and 80,000+ attendees conveniently merchandised by country and category: contract and original design manufacturers; fabric, trim and component suppliers;andserviceandtechnologyproviders.

Exhibitors—from worldwide leaders to local U.S. suppliers—build business through exposure to thousandsofsourcingexecutives,designers,merchandisingmanagersandprivatelabelbuyers.

MAGIC connects exhibitors to the global purchasing power of tens of thousands of men’s, women’s and children’sapparel,accessoriesandfootwearretailers.

The Sourcing Zone is a convenient space for retail buyers, global importers, licensees and brands to meet andconductbusinesswithoffshoremanufacturerslikeIndiaandcontractsuppliersfromtheinternational manufacturingcountries.

3.Venue & Date:

The venue for Sourcing Zone at Magic shall be in LasVega sConvention Centre, 3150 Paradise Road, 89109 Las Vegas, Nevada, USA, Tel:+1(212)951.6722.

  • Set up day 13th August, 2016
  • show dates 14‐17August, 2016

USA is the largest importer of garments with imports of over USD 89.1 billion. India’s garment export to USA is USD 3.9 billion during 2015, which amounts to around 4.3 % of USA’s total garment imports from World.

4.US Aapparel industry

 201320142015%Change 2015/2014

5.The cost of the stall together with entire promotional expenses for 10’X10 SQFT booth (Approx) is costing AEPC approx Rs. 5.00 Lacs, after taking in to consideration the Council’s contribution, we are pleasedtoofferaboothof10’X10’atRs.4.05Lacs.


ParticularsParticipation charges (Rs.)
Participation charges of approx
  1. Allotment of booths size of 1.5x2: Wherein two exhibitors who wish to apply for 1.5 size booth, each exhibitor would pay AEPC an amount of Rs. 6,07,500.00 for allotment of  1.5 booth (Rs. 4.05 lakhs for one booth and Rs. 2,02,500.00 for half booth). The two exhibitors will apply for 1.5 booth each collectively. The allotment of this type of triple booth category will be done in draw of lots basis.
  2. For applying double booth, the exhibitor would pay AEPC an amount of Rs. 8.10 lakh

(No part payment will be accepted)

This does not include Airfare,Hotel expenditure and other related expenditures.Etc 


The Council has applied for MDA grant for this event, however the approval is awaited from Ministry of Commerce. MDA grant would be reimbursed, if it is approved by Ministry of Commerce. (Exhibitors with average export turnover of Rs. 10 Lakh in the preceding 3 years and maximum turnover of Rs. 30 Crores in 2014-15 would be eligible for MDA grant.).

The application would be subject to the total MDA guidelines issued by the Ministry of Commerce from time to time. Please see for complete guidelines.

Explanatory Note: Any request for allotment of booth adjacent to each other will not be accepted and boothswillbeallottedstrictlyasperallotmentdeclaredinthedrawoflotsforeachcompany.


  1. Demand Draft or Pay Order in the name of “Apparel Export Promotion Council” (payable at GurgaonorNewDelhi)may be sent to Mr.KSBisht,Jt.Director(Fairs&Exhibition), Apparel Export Promotion Council Apparel House, Institutional Area, Sector‐44, Gurgaon‐122003, Haryana,(India) Tel:+911242708156(D),2708000‐003,Mobile:+919810527747Fax:+911242708004
  2. Payment can also be sent through NEFT/RTGS to the following account

SAVING A/CNO: 180401000020000

Please note that no cheque payment will be accepted.


First time the Council is organizing a “Catalogue Display” during the show for small and medium enterprises who are incapable to participate in the fair due to financial constraints or any other reasons , they may present their catalogue, displaying their product file, photographs , company profile or any other informations which are important for buyers. Per company catalogue charges would be Rs. 4000/‐ which can be deposited by way of DD/PO/ RTGS only favouring ”ApparelExport Promotion Council”. Thecataloguesshallbewellplacedinaseparateboothfor visitors during the show. The dead line for submitting the catalogue shall be 01.08.2016. Each party is restricted to send one copy of their catalogue. The same can be sent alonwith covering letter addressed to Mr.K S Bisht, Jt. Director (F&E), AEPC, Apparel House, Sector‐44, Institutional Area,Gurgaon‐122003.


In the above mentioned participation charges, the Council shall be providing facilities of overseas publicity, inland publicity, publicity through signage’s, banners standees and space allocation in the priorityareaof“SOURCINGatMAGIC”Fair.

BoothPackage:(StandardBooth– approx10’x10’)










1.All participants who have paid the full participation fee in time would be considered for allotment of boothsthroughdrawoflot.


3.ThedecisionofChairman‐EP (AEPC) wouldbefinalandbindingincaseofanydispute.



In case, applications are over‐subscribed, a waitlist will be maintained, which would be considered on FCFS basis. Applicants are advised to ensure that they possess necessary visa to enter USA. No request forrefundwillbeentertainedbyAEPCifforanyreasonwhatsoevervisaisnotgranted.



(i)45% of the participation charges will be forfeited if the exporter withdraws after confirmation of participation by the Council (after receiving of the payment confirmation receipt) and other exportersonwaitlistconfirmstheirparticipation. Therewillbeforfeitureof65%ofparticipation feeifnootherexporterisonthewaitlist.



Note : Refer PDF for Application Form